Get to Know Us
At KredWorks, we help CxOs, founders, and strategic advisors build purpose-led brands rooted in credibility and long-term influence.
In a world where content is cheap and thought is commodified, credibility is the new currency.
We help forward-thinking leaders turn original insights into signature narratives—anchored in purpose, not performance. Because in the age of AI, it’s not about saying more. It’s about saying what matters—authentically, strategically, and unmistakably you.
We use research-backed systems—no gimmicks, no fluff—to build digital visibility, thought leadership, and lasting authority.
From celebrity brand extensions to India’s first academic incubation platform, our roots run deep in strategy and storytelling.
Now, we channel that firepower into executive branding—so leaders don’t just build presence.
They shape the future.
Our Story
At KredWorks, we help CxOs, founders, and strategic advisors build personal brands rooted in purpose, credibility, and long-term influence.
Indian industry leaders and entrepreneurs are doing extraordinary work —yet many remain invisible online. In a nation moving toward India@100, that invisibility isn't humility. It's risk.
We guide our clients through proven, research-backed systems to help them build digital visibility, thought leadership, and legacy-level authority—without gimmicks, ad-spends, or personal branding fluff.
From launching celebrity brand extensions to India’s first academic incubation conference - our roots span storytelling, stakeholder strategy, and credibility-first campaigns.
Today, we bring that cross-sector firepower into executive branding—blending strategic clarity with narrative depth, so that leaders don’t just grow their influence.
They shape the future.
Rashmi Tewari
Founder & Chief Strategist @KredWorks
Rashmi helms KredWorks with a mission to help senior professionals, CxOs, and founders turn deep leadership into lasting digital presence.
A strategic communicator with global roots—from brand extensions to policy circles—she brings clarity to high-stakes personal branding.
Her frameworks combine credibility, visibility, and voice—so leaders don’t just stay relevant.
They shape what’s next.
Pankaj Sikka
Co-Founder & Chief Strategist
Pankaj is a visionary leader committed to creating transformative platforms for professionals. His strategic acumen in event curation and cross-sector networks paves the way for our clients to shine on the global stage.
Pankaj Sikka
Mentor & Chief Growth Officer, Experiential Brands
Pankaj is a visionary leader committed to creating transformative platforms for senior professionals and strategic brands. At the intersection of experience curation and high-growth ecosystems, he brings a bold yet nuanced approach to executive visibility.
His career spans marquee global events, celebrity brand activations, and multi-stakeholder partnerships that move beyond the stage—into influence, trust, and scale.
At KredWorks, Pankaj mentors growth and visibility strategies with deep insight, cross-sector networks, and a commitment to positioning Indian thought leadership on the global map.
He doesn’t just grow brands. He amplifies credibility.